{"id":14713,"date":"2024-04-24T14:23:27","date_gmt":"2024-04-24T14:23:27","guid":{"rendered":"https:\/\/www.meplan.com\/?post_type=news&#038;p=14713"},"modified":"2024-04-24T14:23:28","modified_gmt":"2024-04-24T14:23:28","slug":"dell-technologies-at-hannover-messe-2024-a-trade-fair-stand-as-a-stage-for-the-future","status":"publish","type":"news","link":"https:\/\/www.meplan.com\/en\/blog\/dell-technologies-at-hannover-messe-2024-a-trade-fair-stand-as-a-stage-for-the-future\/","title":{"rendered":"Dell Technologies at Hannover Messe 2024: A trade fair stand as a stage for the future"},"content":{"rendered":"<div class=\"g-container\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/www.meplan.com\/wp-content\/uploads\/20240422_meplan-Dell_010.webp\" alt=\"\" class=\"wp-image-14696\" style=\"width:750px;height:auto\" srcset=\"https:\/\/www.meplan.com\/wp-content\/uploads\/20240422_meplan-Dell_010.webp 1000w, https:\/\/www.meplan.com\/wp-content\/uploads\/20240422_meplan-Dell_010-300x200.webp 300w, https:\/\/www.meplan.com\/wp-content\/uploads\/20240422_meplan-Dell_010-768x512.webp 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n\n<div  class=\"image_and_text  image_and_text_boxouter--1  noimgcolouter \">\n    <div class=\"container\">\n        <div style=\"position: relative;\" class=\"image_and_text_box image_and_text_box--1  noimgcol\">\n\t        \n\t\t\t\t\t\t            \t\t\t            \n\t\t\t            \t\t\t            \n\t\t\t            \n\t\t\t            \n\t\t\t            \n\t\t\t            <div class=\"image_and_text_box__col nominheight\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"image_and_text_box__content noimg\" >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h1 class=\"h3\"><span style=\"background-color: #0D4A8F; box-shadow: 0.1em 0 0 #0D4A8F, -0.1em 0 0 #0D4A8F;\">Dell Technologies at Hannover Messe 2024: A trade fair stand as a stage for the future<\/span><\/h1>\n\t\t\t\t\t\t\t\t\t\n\t\t\t                    \n\t\t\t                    \t\t\t                        <div class=\"image_and_text_box__hold\">\n\t\t\t                            <div class=\"image_and_text_box__body\">\n\t\t\t                                <p>On April 22, Hannover Messe 2024 opened its doors, where Dell Technologies&#8217; innovative brand space will be presented. <a href=\"https:\/\/www.meplan.com\/en\/blog\/meplan-and-dell-technologies-once-again-join-forces\/\"><strong>As previously announced, meplan was once again responsible for the design and implementation of the Dell design stand<\/strong><\/a>. This year, the design of the Dell trade fair stand was further developed to build on the impressive and successful appearances of the past. In line with the trade fair motto &#8216;Energizing a Sustainable Industry&#8217;, a stage was created that does justice to the stature of a technology giant like Dell.<\/p>\n<p>The focus of the concept is on the elementary space-defining aspects &#8211; the floor and the wall. These elements create a multifunctional stage that offers exhibitors optimum presentation flexibility.<\/p>\n<h3>The &#8220;Living Brandwall&#8221; \u2013 A dynamic experience<\/h3>\n<p>One of the centerpieces of the Dell trade fair stand is the &#8220;Living Brandwall&#8221;. This back wall is not just a visual statement, but a living representation of the strength and presence of the Dell brand.With integrated motion technology, dynamic lighting effects and an active robot, this wall literally comes to life.These elements are not chosen at random; they reflect the core themes of Dell Technologies: artificial intelligence (AI) and automation.These technologies, which will play an increasingly important role in Industry 4.0 in the future, are essential for the development of sustainable solutions.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t                                \n\t\t\t                            <\/div>\n\t\t\t                        <\/div>\n\t\t\t                    \t\t\t                <\/a>\n\t\t\t            <\/div>\t\t\t\t\t\n\t\t\t\t\t        <\/div>\n    <\/div>\n<\/div>\n\n\n<style>\n\n\t@media (max-width: 667px) {\n\t\t.stoereronimg {\n\t\t\ttop: 0px !important;\n\t\t\tleft: auto !important;\n\t\t\tright: 0px !important;\n\t\t\tmax-width: 170px !important;\n\t\t}\n\t}\t\n<\/style>\n\n<div class=\"g-container\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/www.meplan.com\/wp-content\/uploads\/20240422_meplan-Dell_050.webp\" alt=\"\" class=\"wp-image-14698\" srcset=\"https:\/\/www.meplan.com\/wp-content\/uploads\/20240422_meplan-Dell_050.webp 1000w, https:\/\/www.meplan.com\/wp-content\/uploads\/20240422_meplan-Dell_050-300x200.webp 300w, https:\/\/www.meplan.com\/wp-content\/uploads\/20240422_meplan-Dell_050-768x512.webp 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">The robot integrated into the LED wall symbolizes the fusion between AI and automation. (Source: meplan)<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div  class=\"image_and_text  image_and_text_boxouter--1  noimgcolouter notitle \">\n    <div class=\"container\">\n        <div style=\"position: relative;\" class=\"image_and_text_box image_and_text_box--1  noimgcol\">\n\t        \n\t\t\t\t\t\t            \t\t\t            \n\t\t\t            \t\t\t            \n\t\t\t            \n\t\t\t            \n\t\t\t            \n\t\t\t            <div class=\"image_and_text_box__col nominheight\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"image_and_text_box__content noimg\" >\n\t\t\t\t\t\t\t\t\t\n\t\t\t                    \n\t\t\t                    \t\t\t                        <div class=\"image_and_text_box__hold\">\n\t\t\t                            <div class=\"image_and_text_box__body\">\n\t\t\t                                <h3>Design and technology hand in hand<\/h3>\n<p>The concept of the trade fair stand shows how space and technology can be thoughtfully merged to create an impressive brand experience. The &#8220;Living Brandwall&#8221; not only serves as a visual anchor point, but also as an interactive interface that allows visitors to immerse themselves directly in the future of technology. It combines the physical presence of the brand with the forward-looking topics of AI and automation.<\/p>\n<p>The Dell Technologies brand space can be admired until Friday, April 26.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t                                \n\t\t\t                            <\/div>\n\t\t\t                        <\/div>\n\t\t\t                    \t\t\t                <\/a>\n\t\t\t            <\/div>\t\t\t\t\t\n\t\t\t\t\t        <\/div>\n    <\/div>\n<\/div>\n\n\n<style>\n\n\t@media (max-width: 667px) {\n\t\t.stoereronimg {\n\t\t\ttop: 0px !important;\n\t\t\tleft: auto !important;\n\t\t\tright: 0px !important;\n\t\t\tmax-width: 170px !important;\n\t\t}\n\t}\t\n<\/style>\n\n<div class=\"g-container\"><div class=\"g-container\"><div  class=\"section-links\">\n    <div class=\"container\">\n        <div class=\"links-columns\">\n                            <div class=\"links-columns__col\">\n                    <h2 class=\"title-links\">\n\t                    \t                    \n\t                    <span style=\"background-color: #0D4A8F; box-shadow: 0.1em 0 0 #0D4A8F, -0.1em 0 0 #0D4A8F;\">Drop us a line. <\/span>\n\t                <\/h2>\n                <\/div>\n                                        <div class=\"links-columns__col\" style=\"margin-bottom: -90px; \">\n                    <ul class=\"list-links\">\n                                                    <li>\n                                <a class=\"link_el\" href=\"mailto:info@meplan.de\" >E-mail  <span class=\"arrow_horizontal\"><span class=\"icon-link-arrow-large-next\"><\/span><\/span><\/a>\n                            <\/li>\n                                            <\/ul>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n<\/div><\/div>\n\n<div  class=\"team\">\n            <div class=\"news__heading\">\n            <div class=\"container\">\n                <h4>Ansprechpartner<\/h4>\n            <\/div>\n        <\/div>\n        <div class=\"container\">\n                            <ul class=\"list_team team_columns_2\">\n                                    <li>\n                        <div class=\"team_item \">\n                    \n        <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.meplan.com\/wp-content\/uploads\/2023\/05\/Ulli1_MA_Fotos_Website.png\" width=\"272\" height=\"344\" \/>        \n        \n        \n\n\n        \n        <div class=\"team_item__body\">\n        <h3 class=\"team_item__name\">Ulli <br>Bucher<\/h3>                    <h4 class=\"team_item__position\">\n                <span style=\"background-color: #0D4A8F; box-shadow: 0.1em 0 0 #0D4A8F, -0.1em 0 0 #0D4A8F;color: #FFFFFF;;\">Team Lead Design<\/span>\n            <\/h4>\n                            <\/div>\n<\/div>\n\n<style>\n.hoverimg{\n\topacity: 0;\n    position: absolute;\n    top: 0;\n    left: 0;\n    height: 100%;\n}\t\n.team_item.hover .hoverimg{\n\topacity: 1;\n}\n<\/style>                    <\/li>\n                            <\/ul>\n                    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The focus of the concept is on the elementary space-defining aspects &#8211; the floor and the wall. These elements create a multifunctional stage that offers exhibitors optimum presentation flexibility.<\/p>\n","protected":false},"featured_media":14697,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-14713","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dell Technologies at Hannover Messe 2024: A trade fair stand as a stage for the future - MEPLAN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.meplan.com\/en\/blog\/dell-technologies-at-hannover-messe-2024-a-trade-fair-stand-as-a-stage-for-the-future\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dell Technologies at Hannover Messe 2024: A trade fair stand as a stage for the future - MEPLAN\" \/>\n<meta property=\"og:description\" content=\"The focus of the concept is on the elementary space-defining aspects - the floor and the wall. 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